![]() You can also add user-generated content (UGC) or relevant posts from other creators to your Stories. Reposting Feed posts or Reels to your Stories is one great way to boost the exposure of your other content while also staying active on Stories. Rather than creating new, original content each time, try repurposing content for your Stories. Luckily, there are plenty of tactics and tools that make it easier. Creating content and posting multiple Stories day after day takes a lot of time and effort. We understand, though, that it’s often easier said than done. For reference, the average brand posted an Instagram Story 11 times per month in 2022, with the top 25% most active brands publishing a Story 17 times a month, or roughly every other day. Needless to say, the best way to resolve this issue is by posting to your Stories more frequently and consistently. Solution: Repurpose content and leverage scheduling tools If there seems to be little interest and engagement with your Stories, Instagram will eventually bury them in favor of posts that are being viewed more often by users. Infrequent or inconsistent activity also means fewer opportunities for engagement, which can impact how the algorithm recommends your Stories. They just don’t know to seek out your Stories since it only happens once in a blue moon. It’s not that your followers don’t care about your content. Try Rival IQ for free Issue #2: Infrequent or inconsistent activityĪnother reason your Instagram Story views might be low is that you’re posting infrequently or inconsistently. If you’re trying to reach an audience outside of your followers, it can also help to refer to industry analyses of posting times, such as our guide on the Best Times to Post on Social Media.Ĭheck your best time to post on Instagram. See how you can observe both the best times and days to post, without having to toggle back and forth between “Hours” and “Days” like in the native Instagram app. Rival IQ, on the other hand, takes the same data and presents it in a more digestible format. To access this information in the Instagram app, go to your profile and tap Insights, then Total followers, and scroll down to Most Active Times. You can find out when that is through the Instagram app, as well as through a social analytics platform like Rival IQ. If you want your Stories to get more views, try changing your posting schedule so that your Stories go live when your followers are most active. ![]() Solution: Study your analytics and post when your followers are active Sure, your Stories are available for 24 hours but if other accounts post right when your audience is online, those Stories will be placed front and center by the algorithm and push yours to the back of the line. This is because Instagram prioritizes new content. If you’re posting to your Story at a time when your followers aren’t active, then it makes sense that you’re not getting many views. If you’re not getting the Instagram Story views you want, it could be because you’re posting at the wrong times. To help you solve that puzzle, we’re covering five common issues that cause low Instagram Story views and the solutions for each one. So what’s going on? Are people just not interested in what you’re putting out there? Or is there something else at play? But when your Story views are low, it can be frustrating to have your content not get the attention you hoped for. We all know that Instagram Stories are a great way to engage with your audience and build relationships. ![]()
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